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Practiced effectively, marketing is simply a system.

If you could simply flick a switch and then begin to make lasting changes to your life, there would be no reason for this guidebook to exist.

Learn exactly what the three shifts are, what they entail, and how you can start down the road to true leadership.

Hydrocarbon Processing is the leading magazine providing detailed information to technical and management personnel in petroleum refining, gas processing, petrochemical/chemical and engineering/construction companies throughout the world.

In this book, you will find proven insights and practical techniques for making the most of your critical first 10 days in a leadership role.