iTunes used to be straightforward, until it started getting larger and more unwieldy. Now, most people just try to avoid iTunes until they absolutely need to put content on their iPhones or iPads. But today’s discount software promotion changes the game completely – it’s WALTR!

WALTR lets you drag and drop music, videos, and ringtones to your iOS device without using iTunes. With WALTR, you’ll be able to drag files in multiple formats, such as MKV, MP4, and FLAC to your iOS device and have the program convert it to the proper format on the fly. Even better, WALTR beats out iTunes and other iTunes replacement programs for pure speed – with an average transfer of 2Gb per minute!

Best of all, WALTR intuitively knows where files need to go on your iOS device. Just drag and drop content, and the stock iOS apps will have them ready for you. Music ends up in Music, Videos end up under Movies, and television shows can be found under TV.